Like it or not, doctor rating sites are here to stay. There are dozens of theses sites and all collect data about you, your colleagues and your hospital. Many encourage readers to leave a review.
While over 90% of online reviews are positive, what we fear most about these rating sites is the negative online review, that is, a patient's review of your clinic or practice can be influenced based on poor parking, a rude receptionist, or maybe they were just having a bad day.
Sometimes, the negative reviews are about the doctor.
How do those doctor rating sites work? What are the ratings based on? Do they really reflect the care that you provide? How much of the rating is based on the clinician's interaction with the patient?
We'll discuss how to use these review sites to your advantage, why you must respond to ALL reviews, and best of all, how to deal with a negative online review so that you shine in the eyes of your next prospective patient!
In this episode Russ & Randy discuss these, and other, issues.
All the best!
Healthcare's RX for Web and Social